# Welcome to Loop

What Loop is, the four channels it runs on, and a map of the product — Dashboard, Conversations, People, Loops, Automations, and Settings.

Loop is one agent that runs your outreach for you — across Email, Voice, Instagram, and WhatsApp — so the people you want to reach get a reply, a follow-up, or a booking without you sitting in your inbox. You set the intent once; Loop is handling the conversations from there.

## What is Loop, exactly?

Loop isn't a set of separate bots for each channel. It's a single agent that carries context across every conversation it has on your behalf — whoever a person talks to you through, it's still Loop, remembering what was already said. You decide who Loop reaches out to and why; Loop writes the messages, places the calls, and keeps the thread moving.

## What channels does Loop work on?

Loop runs outreach and conversations on four channels:

- **Email**
- **Voice**
- **Instagram**
- **WhatsApp**

These are the only channels Loop supports today. Which ones are actually available to you depends on what you've connected — see **Settings** to check your connections, or read [Connecting your channels](/docs/channels/connecting-channels) for the walkthrough.

## Where do I find things? A map of the product

Once you're signed in, everything lives in the left sidebar:

- **Dashboard** — your home base. A snapshot of what Loop has been doing and what needs your attention.
- **Conversations** — every reply, across every channel, in one inbox. This is where you read what people said back and, if you want, step in yourself.
- **People** — everyone Loop has reached out to or is tracking, with their conversation history attached.
- **Loops** — where you set up and manage the outreach itself: who Loop should contact, what it should say, and on which channels.
- **Automations** — Instagram-specific rule-based and agentic automations, separate from the Loops you build in the wizard above.
- **Knowledge** — everything Loop draws on to write and reply as you: your profile, products, and writing style.
- **Settings** — connect and manage your channels, plus your account preferences.

You'll also find **What's new** and **Roadmap** in the sidebar footer if you want to see what's shipped recently or what's coming next.

## Where should I start?

If you're setting up for the first time, start with [Connecting your channels](/docs/channels/connecting-channels) so Loop has a way to reach people, then follow [Your first Loop](/docs/getting-started/your-first-loop) to set up your first piece of outreach.

Once it's running, keep an eye on **Conversations** — that's where you'll see Loop's replies come in and where you can jump into any thread yourself.